Mike Rannigan is the owner of Doc’s Roofing [www.docsroofing.net] in Northern Texas. 2023 brought a new sales record as Doc’s expanded their services and reach. Mike has been honored by numerous civic organizations and continues to guide others to find their success in life.
Mike’s own story is one of struggle and redemption.
Mike grew up in Texas with three brothers and a very unstable family life. By the time he reached high school, every brother had interactions with the police. The family moved numerous times in his childhood. Mike ended up joining ROTC in high school, knowing that if he joined the military, he would enter as an E-3. During this time, he met the love of his life, Rachelle, at a house party.
Mike joined the Navy after high school as a corpsman. He was attached to a US Marine unit and saw action in Iraq and Afghanistan. Mike survived an attempted suicide bombing and a mortar attack during his service. These experiences would weigh heavily on his psyche as he separated from the military and tried to acclimate to civilian life.
At this time in his life, he was now a husband and father. He had turned to heavy drinking to cope with financial issues, stress, and PTSD. He often fought with his wife and admits that this was one of the most challenging times of his life. After a separation, Mike realized that he had to change his lifestyle drastically or risk losing everything he loved in his life.
He started attending church more, and opened up communication with his wife. Mike stopped drinking and attended meetings often to help reinforce sobriety. Mike founded Doc’s Roofing and applied his personal philosophy to business and it took off.
Mike found that by focusing on five areas, he could create success in his life: Faith – Family – Fitness – Fellowship – Finance.
Mike took time to develop Doc’s as more than just a roofing company. His business philosophy has a few vital components:
Team Building
Mike spends time with his work team, helping them to map out their personal and business growth. He creates opportunities for growth within his organization and makes sure they all have a clear path for career success. He also spends time teaching them safety and workplace skills. Training is everything at Doc’s Roofing.
Consumer Education
Doc’s Roofing is often the liaison between the customer and the insurance company. By educating the customer on the roofing claim process, Doc’s Roofing ensures that the customer knows what to expect. The Doc’s website has a helpful blog that gives tips on weather trends and preventative maintenance. Mike also teaches customers how to document damage and to create a claim.
Investment
Investment in the company is vital to help growth. Mike purchases work trucks and applies branded vehicle wraps to them so they will get maximum visibility in town. They are also a tax write off that helps each fiscal year.
Self Development
This is a huge part of a successful business owner. Seminars, business books, conferences, and coaching help to create a well rounded individual that thinks expansively and can handle any contingency that life throws at them.
Growth Plan
Doc’s Roofing has 1-, 5-, and 10-year strategies laid out so that the path to future success is clear. Growth comes from reinvestment, innovative marketing, strong social media and Doc’s even has a dedicated PR team that has helped him land more interviews and issue press releases.
Balance
Mike believes that work should never interfere with the balance of family life. Weekends are family bonding time with his three children and wife. Sunday is for church and reflection. Mike is active in the gym and also makes sure that he is active in his community. Achieving this level of balance has helped Mike to ease stress levels and perform at a high level in his industry.
Philanthropy
Each year Mike budgets an amount for charity from his business. He donates to several veteran causes and recently committed $65,000 to local non profits. He recently sponsored para athlete Brian “Big Country” Conwell on his competition tour as well.
In summary, Doc’s Roofing is founded upon simple principles that anyone can follow. Adhering to them has helped Mike Rannigan create the life of his dreams. 2024 promises to be exciting as Mike will also be releasing his first book detailing how he managed to succeed despite tremendous odds.